Region Focus

Second Quarter 2011

When South Carolina Met BMW: Behind the deal that brought a halo effect and Bavarian meatloaf to Spartanburg

BMW investigated 250 locations worldwide for its first new manufacturing plant outside of Germany. The company chose South Carolina. How has the relationship worked out?

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Related Links

Woodward, Douglas, Joseph Von Nessen, and Veronica Watson. “The Economic Impact of South Carolina’s Automotive Cluster.” Division of Research Report, Darla Moore School of Business, University of South Carolina, January 2011.

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